Latest News

April 1, 2026

BORNTOSTANDOUT enters Sephora!

BORNTOSTANDOUT is now available at Sephora, marking a new chapter for bold, unconventional perfumery. This is a new step for the brand, an evolution that brings […]
April 1, 2026

Alabaster Rose: the latest from Khayali

Crafted around Damask rose, one of perfumery’s most noble ingredients, Alabaster Rose reflects a luminous, honeyed elegance deeply rooted in Emirati heritage, where rose symbolizes beauty, […]
April 1, 2026

Paradis Des Sens releases a new collection of which Anela is the first!

It opens like a clean flare of light, instantly commanding. Then it builds into warm golden heat with a soft smoky edge that feels powerful. As […]
April 1, 2026

Exclusive launch in the GCC, Isla Bohemia from Carner Barcelona!

Isla Bohemia evokes the free and wild spirit of a lost island, with a sensual and addictive character. Captured in a fruity and sweet perfume with […]
April 1, 2026

Latest launches from BOHOBOCO now in the GCC

Mango Yuzu • Gasoline bursts open with vibrant mango, zesty yuzu, and luminous fruits, unfolding into a sensual heart of jasmine tea, iris, and lily-of-the-valley — […]
December 13, 2025

Retailer of the Year – Beautique

Beautique has been awarded “Retailer of the Year” at Beautyworld Middle East 2025. This milestone reflects our passion, dedication, and commitment to elevating the world of […]
December 12, 2025

Lengling’s latest launch: Namui

Ursula Lengling drew inspiration during a vacation in Thailand: the lush, tropical nature and exotic wilderness, harmoniously combined with the meditative stillness of the spa, the […]
December 12, 2025

Wood.y².lang: Floral Woody scent from Scentologia

When the world moves too fast to keep pace with the surrounding. Wood.y².lang is the pause that brings you back, not an escape, but a return […]
July 22, 2025

Divina enters the Red Collection of PARADIS DES SENS

Divina: She draws you in from the first breath: a vibrant flash of orange, bright and untamed, igniting curiosity. Then comes the slow unravel: Orange flower, soft and […]